Inside Dealmakers’ Brains
Scientists think the new field of neuroeconomics can explain some business behavior, perhaps even distinguish rational from irrational decisions. Are some people’s brains hardwired to run companies or to make deals?
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Scientists think the new field of neuroeconomics can explain some business behavior, perhaps even distinguish rational from irrational decisions. Are some people’s brains hardwired to run companies or to make deals?
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